Social Engineering

I gave this talk at FSOSS last week, in which I try to reclaim the term “Social Engineering”, so that it stops meaning “get the receptionist to give you their password” and starts meaning “Measuring community growth and turning that into processes and practices that work.”

I thought it went well, though listening to it I can see I’ve got a couple of verbal tics to work on. Gotta stop using ‘um’ and ‘right’ as punctuation.